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Charm City Cupcakes brings touch of sweetness

Issue date: 2/21/08
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From a classy storefront nestled beside the shining golden elevators of the Colonnade wafts a smell sweeter than a spring bouquet, more enticing than summer's first barbecue, more luxurious than Chanel No. 5: the smell of cupcakes.

Charm City Cupcakes, which is unaffiliated with Charm City Cakes of Ace of Cakes fame, has recently teamed up with Hopkins, providing the University and its students with two upcoming cupcakes customized exclusively for Hopkins.

With a smile on her face, Sandra Long, owner of Charm City Cupcakes, remarked on the collaboration with Hopkins.

"We did a JHU Blue Jay cupcake, and we're working on one that is a Johns Hopkins seal cupcake," Long said.

Don't start salivating yet: these designs are still in the works.

When everything is finalized and the Hopkins cupcakes are ready to be rolled out of the oven, the Starbucks at Barnes & Noble may very well be putting them in the hands of eager students.

"Barnes & Noble has the decision as to when to unveil them," Long said. "Our job is just to create two really good cupcakes, and I have to yield to when they will announce it."

So far, Charm City Cupcakes has catered only a few Hopkins-sponsored parties and events. However, Long hopes to extend her partnership with Hopkins to the students, by selling cupcakes during sporting events and providing services to various student-run organizations and clubs.

"We feel it's a natural fit to be able to do student activities and sporting events," Long said. "That's good. That's the hope. It is our quest."

Charm City Cupcakes started its quest with the Hopkins Cupcake Club. As a member of the Cupcake Club, a student has a 10 to 15 percent discount on any cupcake from either of Charm City's two locations.

With room enough for only one table and two small chairs, the Colonnade shop is too small for the cupcakes to be baked on the premises. To guarantee freshness, cupcakes are transported two to three times a day, depending on demand, from Bakery & Cupcakes To Go, Charm City's downtown birthplace, where cupcakes are baked in the early hours of the morning.
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Viewing Comments 1 - 3 of 3

Anon

posted 4/18/08 @ 4:31 PM EST

I have worked with Sandra in the past. Only a fraction of that article is true. I'm sure her new menu will be my ideas and my recipies in which she has no right using them. (Continued…)

anon

posted 4/21/08 @ 10:02 PM EST

I tried visiting Charm City Cupcakes last fall at their downtown location twice and both times they where not open. (The first time I even had family with me from out of town. (Continued…)

sandra long

posted 8/04/09 @ 10:58 AM EST

Ms. Faye, the third generation baker of Charm City Cupcakes recently passed. The recipes are family recipes from her grandmother, aunts and friends. I will say that Ms. (Continued…)

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