Consumer Reports: the fast food
At a presentation last month, Burger King started the trend in unveiling a syndicate restaurant chain reportedly called Burger Dictator. With the merest flick of the wrist, you can truly have it your way (or at least the new ad campaign says so). To ensure the accuracy of the grilled portrayal of a totalitarian government, Burger King Executives brought in experts from the field including Kim-Jong Il, Robert Mugabe, Ramon ... I mean Fidel Castro as well as Manuel Noriega. A new line of "crowns" aimed at this more diverse and intellectual clientele: including paper Berets, military uniforms and adverse poverty.
Burger King's ambitious move led to a domino effect in the fast food industry, leaving high ranking executives and CEO's scrambling to come up with edgy ideas of their own to keep their multinational corporations succeeding in the fluctuating market. KFC, Taco Bell, McDonald's and Subway all announced exciting campaigns aimed at keeping up with the regal burger giant's, as well as staying relevant in the ever changing cultural climate.
Due to its success in Alabama, KFC will be launching its controversial Jim Crow campaign on an international scale. Clientele will now be able to enjoy separate but equal bathrooms and separate but equal ordering lines in what the fried chicken chain's executives call, "a slice of history that the whole family can enjoy." Customers in Shanghai, Katmandu, Helsinki and prisoners in The Hague can now all be transported to a simpler time in American history when deciding what line to stand in was a whole lot easier. Executives also discussed the possibility of adding to the theme with the Stonewall Jackson burger and Strom Thurmond chicken sandwich which would vary in size, weight, quality and taste depending on the client's racial superiority or lack thereof. This move truly sounds like an edgy way to keep the whole family guessing on a trip out for a little fried chicken - no response from Popeyes as of yet, but the international community stands on guard in excitement for what may materialize out of their W.E.B DuBois basket.
Burger King's ambitious move led to a domino effect in the fast food industry, leaving high ranking executives and CEO's scrambling to come up with edgy ideas of their own to keep their multinational corporations succeeding in the fluctuating market. KFC, Taco Bell, McDonald's and Subway all announced exciting campaigns aimed at keeping up with the regal burger giant's, as well as staying relevant in the ever changing cultural climate.
Due to its success in Alabama, KFC will be launching its controversial Jim Crow campaign on an international scale. Clientele will now be able to enjoy separate but equal bathrooms and separate but equal ordering lines in what the fried chicken chain's executives call, "a slice of history that the whole family can enjoy." Customers in Shanghai, Katmandu, Helsinki and prisoners in The Hague can now all be transported to a simpler time in American history when deciding what line to stand in was a whole lot easier. Executives also discussed the possibility of adding to the theme with the Stonewall Jackson burger and Strom Thurmond chicken sandwich which would vary in size, weight, quality and taste depending on the client's racial superiority or lack thereof. This move truly sounds like an edgy way to keep the whole family guessing on a trip out for a little fried chicken - no response from Popeyes as of yet, but the international community stands on guard in excitement for what may materialize out of their W.E.B DuBois basket.
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