Admissions decreases recruitment spending
The Hopkins Office of Undergraduate Admissions plans to decrease the amount of money they spend on recruitment of prospective students by approximately five percent in the next year.
Hopkins is not alone in this budget constraint - Harvard recently decreased the funding for their Admissions Department by nearly 50 percent due to the current economic situation. Although Hopkins's cutbacks will not be as drastic, the Admissions Department will be limiting many recruiting trips to west coast high schools to once a year as opposed to twice a year, and the department will be cutting back on its own in-office resources.
John Latting, dean of Undergraduate Admissions, said that the admissions office will mainly be cutting funds from three areas: recruiting travel, printed and mailed publications to prospective students and salary freezes.
Hopkins has traditionally sent admissions officers to high schools around the country for information sessions and meet-and-greets with prospective students. However, Latting said that this will need to be cut back in the next year, though no official plans have been instated.
As of now, Latting still plans to send recruiters to the same regions and high schools as he has in years past, but the officers will be spending less time at each school and will visit less frequently during the year.
Hopkins typically sends admissions officers to both schools from which the University receives around 100 applications and also schools from which they receive few or no applications.
However, Latting claims that these cutbacks will not detrimentally affect recruiting efforts.
"We try to be where the talent is, and regardless of budget cuts, where there are interesting populations of students, we're going to be there," Latting said.
Latting also stressed the fact that the admissions office has been making significant cuts in the printed publications that they mail out to prospective students. Whereas during previous years, the admissions office has typically sent out pamphlets, fliers and invitations to students, they have switched to an entirely electronic system.
Hopkins is not alone in this budget constraint - Harvard recently decreased the funding for their Admissions Department by nearly 50 percent due to the current economic situation. Although Hopkins's cutbacks will not be as drastic, the Admissions Department will be limiting many recruiting trips to west coast high schools to once a year as opposed to twice a year, and the department will be cutting back on its own in-office resources.
John Latting, dean of Undergraduate Admissions, said that the admissions office will mainly be cutting funds from three areas: recruiting travel, printed and mailed publications to prospective students and salary freezes.
Hopkins has traditionally sent admissions officers to high schools around the country for information sessions and meet-and-greets with prospective students. However, Latting said that this will need to be cut back in the next year, though no official plans have been instated.
As of now, Latting still plans to send recruiters to the same regions and high schools as he has in years past, but the officers will be spending less time at each school and will visit less frequently during the year.
Hopkins typically sends admissions officers to both schools from which the University receives around 100 applications and also schools from which they receive few or no applications.
However, Latting claims that these cutbacks will not detrimentally affect recruiting efforts.
"We try to be where the talent is, and regardless of budget cuts, where there are interesting populations of students, we're going to be there," Latting said.
Latting also stressed the fact that the admissions office has been making significant cuts in the printed publications that they mail out to prospective students. Whereas during previous years, the admissions office has typically sent out pamphlets, fliers and invitations to students, they have switched to an entirely electronic system.

Viewing Comments 1 - 5 of 5
George Patsourakos
George Patsourakos
posted 3/13/09 @ 5:50 PM EST
The Johns Hopkins Admissions Office is wise to decrease the amount of money it will spend by reducing its distant recruiting trips during the current economic slump. (Continued…)
AmosovInstitute.org.ua
posted 4/07/09 @ 7:46 AM EST
Good information, thanks for the post!
alexhaffey
Kiev Apartments
posted 7/14/09 @ 10:33 AM EST
"We try to be where the talent is, and regardless of budget cuts, where there are interesting populations of students, we're going to be there," interesting words. (Continued…)
alexlobsters
Term paper
posted 11/09/09 @ 10:11 AM EST
Thanks for great news!
davidmush
Dissertations
posted 11/14/09 @ 4:57 PM EST
Great news!
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